June 8, 2012

Greetings from Milwaukee!

It has been a whirlwind couple of days since we arrived in Milwaukee for the Bead&Button Show. We are an online-only retailer EXCEPT when we're spreading the love at a trade show. It is a great way for us to talk personally with our customers about tools, techniques, and projects. If you can't make it to Milwaukee to see us, what about Philadelphia in August for Bead Fest?

Beaducation has a large presence at the show this year. Our team taught four popular techniques in classes -- stamping, soldering, riveting, and clasps. Lisa taught her own Spiro Pendant class as well. We tried something new in our classes by using our camera and a big monitor so that students could see the close-up work with ease. Both the teachers and students agreed that it was a game changer. The intricate wirework was much easier for the students to see and for the instructor to explain. Technology is great! We taught almost 100 students in two days in our classes and many stopped by the booth to buy more supplies to practice their skills. Jewelry making offers instant gratification in so many ways, don't you think?

While the Beaducation Education Team was teaching classes, another group of Beaducators was busy constructing our retail booth in the exhibition hall. Our booth has been buzzing with people since the show floor opened Thursday afternoon. While we certainly can't bring everything we sell, we have hundreds of items for customers to choose from. We also hosted a book signing with Tracy Stanley and Janice Berkebile to celebrate their new book!

We have two more days of the Bead&Button Show before packing everything up and heading home. If you live in the area (or are looking for a good excuse for a road trip this weekend), stop by! We have a prominent location in the exhibition hall with booths 433, 534, and 536. We'd love to see you!

It's not all work -- Lisa got the below picture of me and Aisha as I was writing this blog post. We're all putting our feet up tonight and we'll be back in action with our aprons tomorrow. We hope to see you there!

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